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Ad Ops 206: Inventory Management & Forecasting Launches Dec 12, 2008 in New York City

It’s been in the making for quite some time and we are please to announce the launch of this much anticipated training course, Inventory Management & Forecasting.

As we all know, inventory management is one of the most complex areas of ad operations. This class will aid ad operations professionals to manage and forecast inventory with much greater efficiency by aiming to replace the fear factors and confusion surrounding inventory management with growing confidence and insight instead.

Starting with the basics of what is Inventory and why is inventory management important; the session will go on to cover overselling, underselling, ad unit currency, manual systems vs. automated, inventory rules, ownership, data levels and combinations, impact of rich media on inventory, frequency capping, queries, reporting, forecasting, as well as in-house advertising, remnant inventory, sell through and yield analysis.

Date: December 12, 2008
Time: 9:00am - 5:00pm
Location: New York, NY
Enroll online

Benefits of Attending:

  • Get a true understanding of Inventory
  • Learn the challenges and complexities of Inventory management
  • Gain a better understanding of how inventory management can work effectively
  • Learn about Forecasting
  • Learn about best practices for inventory management and forecasting
  • We hope you’ll plan to join us for this inaugural training event.  Fore more information about the class, please visit the event web page.