The agenda at AdMonsters Leadership Forum, is focused around identifying solutions to some of the bigger challenges facing the industry as a whole, with an eye toward specific tactical actions you can take within your organization to improve the way you do business.

By including representatives from across the industry, sessions will offer holistic views on the key issues surrounding on-line advertising.

This event is only held twice a year and brings together the most senior members of the online ad operations community for a day of workshops, member-led presentations, and peer-certified best practice recommendations.

The day will be composed of a keynote address from an industry leader, several presentations from members, structured workshops, group exercises, and a sponsor presentation. In the evening, everyone will relax over cocktails and dinner.

The event costs only $199 and includes the event itself, breakfast, lunch, cocktails and dinner.

Register online today to reserve your seat.

Time is running out to register for AdMonsters US XIX to be held at the St. Julien Hotel in Boulder, CO August 17 - 20, 2008. The forum will bring together 100 leaders in online advertising operations for three days of workshops, presentations, focused breakouts, and social and professional networking. Ad operations managers from across the industry regard AdMonsters’ Publisher Forums as essential tools for their professional development. These events always sell out so in order to avoid disappointment, register early.

Registration closes July 11th
Click here to register now

Agenda
Keynote Address: Joslyn Moore, Senior Director, Service Operations at Microsoft
AdMonsters is pleased to announce that the keynote address, “Building & Growing a Scalable Service Organization” will be delivered by Joslyn Moore, Senior Director, Service Operations at Microsoft.

Ms. Moore’s keynote will examine the key components of a scalable service organization. During the talk she will address successful strategies for building, managing and maintaining a high quality service organization. Key pillars include the right organizational design, a strong people plan & customer focused technology investments.

Other Agenda Items
Spanning a full three days, the Publisher Forum agenda will cover many topics critical to online advertising operations, including Ad Operations Workflow, Rich Media, Video, Targeting & Inventory Management, Reporting & Metrics, Hiring, Staffing and Ad Ops Management Strategies, System Architecture and Integration, Technology Case Studies, ‘New New’ Media, and much more. See the AdMonsters XIX conference page for further details as they become available.

Session Leaders
One of the elements that makes AdMonsters unique is that all of our sessions are led by our members. It is our belief that no one knows more about the current state of online ad operations than those people who attend our events. As such, we draw on the vast pool of experience offered by our members who share their recent experiences, successes, and challenges with the wider group. By exchanging these best practices, case studies, and other specific examples of how an ad operations team can better execute its functions, it is our firm belief that the industry will be better positioned to scale.

We are always looking for energetic and engaging individuals to lead sessions, workshops, and breakouts. If you are thinking of attending and would like to put your name forward as a session leader, please contact us to let us know about your interest.

Sponsorship
Once again we have a fantastic line up of sponsors. Without their continuing support, AdMonsters simply wouldn’t be possible in its current form. Please join us in thanking them for their participation.

Platinum sponsors

Atlas Publisher Suite

Ruby sponsors

DoubleClick
Right Media

Gold sponsors

24/7 Real Media

Silver sponsors

AdMeld Inc.
ADTECH
Booyah Networks
Burst Media
Google
Operative
Revenue Science
Solbright
The Media Trust Company
Theorem Inc.

Bronze sponsors

CheckM8
Kiptronic
PubMatic
The Rubicon Project

Registration & Cost
Attendance is open to senior individuals (manager level and above) working at leading online media publishing companies whose role focuses on online advertising operations and technology. Please visit the AdMonsters XIX page to register. Attendance is limited to a maximum of 100 publisher members total and two delegates from each member company. We do expect to sell out.

The registration cost of $1,699 includes the conference fee, three nights hotel accommodation, Sunday and Monday evening cocktail receptions, dinners, and one of three fantastic off-site activities.

Don’t miss out on the main event for leaders in online ad operations - register for AdMonsters XIX today!

AdMonsters Leadership Forum, held twice a year, brings together the most senior members of the online ad operations community for a day of workshops, member-led presentations, and peer-certified best practice recommendations. This forum is truly a meeting of the minds for those leading operations online.

The Leadership Forum is a key opportunity to meet your peers and to engage in hands-on, in-depth analysis and problem-solving with the leaders in online ad operations across the industry. This event focuses on both short-term tactical solutions, as well as some of the longer-term industry wide challenges that continually arise.

The registration fee of $199 includes the forum, breakfast, lunch, as well as a cocktail reception and dinner with the event sponsors following the event.

Register online today to reserve your seat.

Our newest conference, Ad Ops 360°, is a one-day conference that is designed to offer our past training participants, along with other junior and mid-level ad operations professionals, an opportunity to further their ad operations education while collaborating with their peers in AdMonsters unique interactive style of conference.

All group sessions and educational workshops are focused on industry-wide best practices. The majority of the agenda is comprised of facilitator-led sessions, focused on different aspects of ad operations and will define real life solutions to the immediate challenges faced in day to day operations.

The conference format will run for one full day with cocktails and appetizers immediately following.

Register online to reserve your seat.

AdMonsters and Vio Launch Online Creative Portal to Speed Internet Ad Operations
AdMonsters and Vio Worldwide Limited today announced the Online Creative Portal (OCP), a service for digital agencies and online publishers. OCP will allow publishers to post their advertising specifications in a global database so that ad agencies can perform real time creative planning, testing, and submission. This service aims to reduce the cost of planning and delivering Internet advertising campaigns.

AdMonsters and Vio Worldwide Limited today announced the Online Creative Portal (OCP), a service for digital agencies and online publishers. OCP will allow publishers to post their advertising specifications in a global database so that ad agencies can perform real time creative planning, testing, and submission. This service aims to reduce the cost of planning and delivering Internet advertising campaigns.

According to AdMonsters Chairman, Bowen Dwelle, "The Online Creative Portal will allow online publishers and agencies to work together much more efficiently." Dwelle adds, "As the growth of online advertising continues to accelerate and online becomes a major component of large-scale advertising budgets, we must address the issue of excessive operational costs caused by manual processes and inefficient communication. The Online Creative Portal allows publishers and agencies to collaborate directly on the handling of online creative, and to automate key steps in the process of getting new creative up and running. OCP will reduce costs and lead time for online campaigns dramatically and make online advertising more profitable for everyone."

Yahoo is among the leading publishers who have been testing the new service. David Burrows, Head of Ad Technology at Yahoo Europe, states, "The industry has been crying out for a system to help bridge the gap between publishers’ need for compliance with standards and advertisers’ desire for creativity and speed. Vio and AdMonsters have listened carefully to the requirements of all parties and have come up with an elegant system to help the online advertising business continue growing in a profitable way."

The Global Specification Database is a core component of OCP where publishers post their advertising requirements, such as submission deadlines, minimum file size, maximum ad expansion, or number of graphic rotations to the online database. Agencies and advertisers are then able to access the data for media planning purposes to help compare varying publisher requirements and select the most appropriate sites for their campaigns. Additional tools are available to manage the campaign and preflight the creative content to ensure that it displays accurately on the target website. Collaboration tools within OCP allow agencies to communicate with publishers to let them know when a campaign is ready to run.

As the popularity of Internet advertising has increased, digital agencies have been under pressure to deliver an increasing volume of campaigns to online publishers under ever tighter deadlines and quality requirements. According to Garry Dalzell, creative services director at the top UK digital agency Glue London, "Agencies are really challenged to meet campaign submission deadlines while complying with the diversity of publisher technical requirements. The Online Creative Portal has the potential to make our jobs much easier by helping us find and compare publishers’ specs and then letting us test our creative files for compliance before submission."

Chris Friend, Vio’s European Managing Director, states, "We commend AdMonsters and their member companies for taking the lead in tackling the complex challenge of improving communication and commercial transactions between online publishers and advertisers. This is an exciting time to be involved in the Internet advertising business and Vio is pleased to have been chosen to provide the critica lnfrastructure and services for this groundbreaking new service. We expect both publishers and advertisers will reap the benefits."

A number of leading online publishers and digital agencies in the UK have begun testing the Online Creative Portal as part of a limited roll-out. The service is expected to be commercially available in late 2007.

Further information can be found at: http://www.onlinecreativeportal.com

About Vio Worldwide:
For nearly ten years Vio Worldwide Limited, the Digital Supply Chain company, has supplied ad agencies, production companies, and media owners with advertising workflow tools and services to help them to reduce costs and become more productive. Advertisers, agencies, and publishers around the world depend on Vio for automating ad creation, checking and fulfilment.

Vio has offices in the UK, USA, Israel and France. The company offers securely managed, tracked and automated online content delivery for more than 10,000 users globally. Vio leads the way in technology standards, participating in standards-setting bodies for online and print media. Vio is part of LMS Capital plc (www.lmscapital.com), a UK-based quoted company with over £200 million in assets. For more information, please visit: http://www.vio.com