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AdMonsters Executive Summit US II

see also: agenda — AdMonsters XVI

AdMonsters Executive Summit US II will be held Feb 17–Feb 18, 2008, at the Sanibel Harbour Resort in Fort Myers, FL

Registration

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Attendees

AdMonsters Executive Summit is an exclusive forum for the most senior leaders in online ad operations and technology. Many Executive Summit participants have been in online ad operations for 7 or more years, and many have also been AdMonsters members for just as long. Participation at AdMonsters Executive Summit is by invitation only. If you are interested in attending and have not received an invitation, you may register to attend and AdMonsters will evaluate your eligibility and inform you if you are approved to attend.

Participants at the first AdMonsters Executive Summit included representatives from companies including About.com, AOL, Atom Shockwave, Discovery.com, The Financial Times, Fox Interactive Media/IGN, McClatchy Interactive, Microsoft/MSN, Monster.com, MTV Networks, Time Inc., The Travel Ad Network, and Turner Broadcasting

Fees

There is no cost for invited, approved Executive Summit participants for the conference itself. Meals indicated on the Executive Summit agenda below are also included at no charge. Hotel accomodations, transportation, and other costs are not included.

Agenda

The conference format for AdMonsters Executive Summit US II will run approximately 24 hours, beginning with a Sunday evening reception and concluding after dinner on Monday. Attendees should plan to arrive Sunday afternoon and depart Tuesday morning.

The Executive Summit will run concurrently with AdMonsters Publisher Forum XVIII. Executive Summit participants may choose join for the remainder of the Publisher Forum conference if they wish; to do so, simply register for the Publisher Forum directly (normal fees will apply).

Preliminary Agenda

The Executive Summit is planned around as a boardroom-style round-table discussion, facilitated by attending participants themselves, along with special guests from the industry and AdMonsters CEO Bowen Dwelle.

The day will begin with introductions and a keynote address to the combined group of Executive Summit and Publisher Forum participants, and conclude with a panel discussion again uniting the Executive Summit and Publisher Forum groups. The majority of the day will be a series of moderated, informal round-table discussions in a variety of unique AdMonsters formats, open only to Executive Summit participants. Agenda topics will be further developed with the attending participants as we get closer to the date of the event.

 

Sunday, February 17

  
6:30 - 8:30 PM   Welcome Reception

 

Monday, February 18

  
8:00 - 9:00 AM   Breakfast
9:00 - 9:30 AM   Welcome to AdMonsters
9:30 - 10:00 AM   Attendee Introductions
10:00 - 11:00 AM   Keynote Presentation
11:00 - 11:30 AM   Morning Break
11:30 - 12:00 PM   Executive Summit Member Session
12:00 - 12:30 PM   Executive Summit Member Session
12:30 - 1:30 PM   Lunch
1:30 - 2:00 PM   Executive Summit Member Session
2:00 - 2:30 PM   Executive Summit Member Session
2:30 - 3:00 PM   Executive Summit Member Session
3:00 - 3:30 PM   Afternoon Break
3:30 - 4:00 PM   Executive Summit Member Session
3:30 - 4:15 PM   Executive Summit Member Session
4:15 - 5:00 PM   Panel Discussion
6:00 - 8:00 PM   "Speed Dating" networking reception with Publisher Forum participants & sponsors
8:00 - 10:00 PM   Dinner with Publisher Forum participants & sponsors
10:00 PM   Conference Concludes

Sample Agenda Topics

  • General Management (hiring, training, evaluation, org structure, career development, roles)
  • Large-scale process & workflow issues (process analysis & measurement, etc)
  • System integration & scalability
  • Cross-media processes & integration
  • Multi-site/network/acquisitions integration
  • Reporting & Data warehousing
  • Inventory/Yield Management
  • Standards and best practices
  • New tech - watching the horizon
  • New technology (AJAX, etc)

Sponsorship

We are not accepting sponsors for this event. If you are interested in sponsorship, please consider AdMonsters XVIII as an alternative.

Location and Travel

Please plan to arrive on site no later than 6pm on Sunday evening, and to depart the conference venue on Tuesday morning.